Gateway to the Vibrant LA Arts District
Discover the heartbeat of the Arts District at Traction Square, where historic charm meets modern amenities.
Project Brief
The objective of this project is to design and implement an innovative wayfinding and signage system for Traction Square, a vibrant and dynamic outdoor space that combines nature, culture, and food. The system aims to guide visitors effectively and create an immersive experience, while also incorporating interactive message boards to promote wellness and mindfulness.
Creative Director & Interface Designer
As the Creative Director and Web/Interface Designer, my job was to oversee the entire project and bring the various creative elements of individual students into a cohesive website that showcases the design concepts and implementation.
Regular collaboration and feedback sessions were scheduled with each student content creators to ensure a seamless integration of all creative elements.
Skillset
Software: Photoshop, Illustrator, Figma
Skills: Leadership, Coordination, Prototyping, Presentation, Illustration